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  12 Feb 99 - lead paint rule; funding; no-waste betting; mail

	**  WASTE PREVENTION FORUM  **
-- A project of the National Waste Prevention Coalition 
-----------------------------------------
>From Susan Nogas, U.S. Environmental Protection Agency (forwarded by Julie
Rhodes) regarding the proposed U.S. Environmental Protection Agency
lead-based paint regulations that will affect the deconstruction industry:

The comment period on these proposed rules has been extended to April 2,
1999.  The Federal Register notice announcing the extension will appear
within the next week. 

Note:  Information on the proposed rule, and how to comment, is on the
Internet at:
http://www.epa.gov/fedrgstr/EPA-TRI/1998/December/Day-18/tri33326.htm
(For the core issues related to reuse, scroll down to about page 70211.)

-----------------------------------------	
Excerpted from message from Moira DeRosa, U.S. Environmental Protection
Agency, Region 9:

Take advantage of potential funding for research and development projects
involving recycling technologies. The Advanced Technology Program (ATP) is
managed by the National Institute of Standards and Technology, Department of
Commerce. The ATP is a unique partnership between U.S. industry and
government to enhance the nation's competitiveness and economy by developing
new technologies. Through cooperative agreements with individual companies
or groups of companies, large and small, the ATP invests in industrial
projects to develop technologies.  For information, see the ATP website at:
http://www.atp.nist.gov

Note:  This program has provided funding for a number of waste
prevention-related projects.

-------------------------------------
>From Jim Schrock, Earthworks Recycling, Spokane, WA:

I thought this was a 'no waste' solution to going to the casino or track to
bet.  A recent issue of Electronic Media (1-11-99) had a brief article about
the launching of a new 24-hour horse racing cable channel that lets viewers
bet on live horse races.  The yet-to-be-named channel will launch in eight
states next fall where over-the-telephone betting is legal.  Viewers will
place bets by telephone, the Internet or digital cable box.

E-mail:  jschrock [A T] cet [D O T] com

-------------------------------------
>From Brian Foran, California Integrated Waste Management Board, Sacramento,
CA, responding to recent postings complaining about the "Titanium"
MasterCard application mailing that offered a gift of two cases of Coca-Cola
and included a card that makes the fizzing sound of a pop can being opened:

I'm not trying to defend Coke's weak recycling track record here, but are
the people who complained about this sure that the Coca-Cola company is a
knowing participant of the credit-card company's marketing scheme?  I know
it's unlikely in this litigious society we live in, but is it possible that
the credit card company is simply using the Coke trademark and giving away
the Coke beverages on their own? 

If Coke has no involvement, it doesn't absolve the credit card company of
blame for using the ridiculous promo tool, but it might save the
embarrassment of a false accusation.  If Coke is involved, then fire all
guns! 

E-mail:  bforan [ AT ] CIWMB [ DOT ] ca [ DOT ] gov

---------------------------------------
Also from Brian Foran, responding to the 2/5/99 posting on the final
recommendations of the U.S. Postal Service (USPS) "Greening the Mail" task
force:

Thanks for the update on the "Greening the Mail" report.  Some encouraging
news.  

Sorry to be a semantic-head, but is redistributing unsolicited (and
undeliverable) product samples to needy individuals really "encouraging
waste prevention"?  Not in my book.  If the USPS were to truly encourage
waste prevention, they would encourage direct marketers to avoid sending
product samples altogether -- on the premise that a large percentage
(majority?) of those samples likely end up in the garbage anyway!  Of
course, I don't expect the USPS to ever take such an advocacy role, but
let's call a spade a spade.     

E-mail:  bforan [ AT ] CIWMB [ DOT ] ca [ DOT ] gov

-----------------------------------
>From Jeff Tumarkin, U.S. EPA, Washington, DC:

In response to Kayleen Warner, I too have become frustrated with receiving
America Online CDs every month!  I just sent them an e-mail and asked them
to please remove me from their mailing list.  I hope this works.

E-mail:  TUMARKIN [ D O T ] JEFF [ A T ] epamail [ D O T ] epa [ D O T ] gov

-------------------------------------
>From Polagaya Fine, Snohomish County Public Works, Everett, WA, in response
to the 2/8/99 posting from Clarissa Szabados-Mish about the large quantity
of undeliverable mail received at her university:

I believe the recipient can refuse any piece of mail and return it to the
post office as refused.  This won't send it back to the company, if return
postage is not guaranteed.  But it does force the post office to deal with
it, instead of the recipient.  Stamp the unwanted items, "REFUSED" and give
them back to the Post Office.

E-mail:  Polagaya [ DOT ] Fine [ AT ] co [ DOT ] snohomish [ DOT ] wa [ DOT ] us

-------------------------------------
>From Jeffrey Smedberg, County of Santa Cruz (CA) Public Works:
      
HOW MUCH DO PEOPLE HATE JUNK MAIL?
Lately this NWPC list has almost been a Stop Junk Mail list.  I appreciate
the indulgence of those for whom this is not the biggest hot button issue.

A June 1997 press release on the R.L. Polk & Co. (Polk is big in the list
business) website (http://www.polk.com/) states:  "According to recent
Simmons Market Research, 68.7 percent of the U.S. adult population shops by
mail.  The U.S. Postal Service's Household Diary Survey reports that nearly
80 percent of Americans read or look at their direct mail, and nearly
two-thirds find their mail useful or interesting."

My experience contradicts industry figures.  I really got on the no junk
mail bandwagon when circulating a petition at the 1990 Earth Day Fair asking
people if they wanted to stop getting junk mail.  The response was
overwhelming.  I've done lots of petitions, and I never saw this level of
enthusiasm.  Almost everyone asked signed it.  Admittedly, this was in Santa
Cruz.

I believe some in the industry also don't believe the hype and can see the
handwriting on the wall.  Also from the Polk website:  "As consumer privacy
concerns threaten direct mailer access to consumer information by way of
increased legislation and regulation, the industry seeks resolution through
self-regulation.  As an industry leader, Polk has developed ChoiceMail, a
consumer selective opt-out file by going directly to the consumer.  Over 4
million consumers have told us, in over 90 product and service categories,
what they don't want to see in their mail box."  (Including complete
opt-outs.  Polk's Opt-Out number, by the way, is 800-873-7655.  Specify if
you want off of mail, telemarketing, and/or city directory lists.)

Has anyone outside of the marketing industry done any public surveys to
determine if annoyance with junk mail extends beyond a small fringe group of
anti-consumer fanatics?  I'm thinking of doing such a survey locally, and
would love to build on what's already known.

E-mail:  dpw179 [ AT ] scruza [ DOT ] cahwnet [ DOT ] gov

-------------------------------------
>From Tom Watson, Forum moderator:

I'll be out of the office all week Feb. 15-19, and part of the week after
that.  So, there will be a little break from the Forum.  Thanks!
				- end -


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