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  26 Apr 00 - Earth Day; Verde; retail reuse boom; exchanges
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-- A project of the National Waste Prevention Coalition 
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Forum archive:  http://www.reuses.com/nwpcarchive

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The first four postings are in response to the 4/21/00 postings about Earth
Day (an essay by Donella Meadows, and comments from Marcia Rutan).

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>From Marcia Rutan, Snohomish County Solid Waste Management Division,
Everett, WA:

As usual, sticking my neck out, I hear the other side which is also valid
and true. I  respect Donella Meadows' authority and concern, though I think
the intention of Earth Day is to affect human beings to change behavior
toward the earth, not to impress Mother Earth. 

Never-the-less, it really is a struggle. I don't like some of the co-opting
of Earth Day for celebrity showcasing, marketing and shallow effort. Yet,
without Earth Day, there's no yearly gathering of energy in acknowledgement
of the Earth. At what point does a radical and energetic impulse become so
institutionalized and watered down that it's ineffective and a waste of
time? Is Earth Day at this point?  

Another question I have is whether it's actually just less important in this
country because we're more buffered from the direct effects of environmental
destruction compared to other countries. Are other cultures and countries
taking this more seriously because they see the consequences at their
doorstep?

The optimist in me wants to hope that there are people affected by this
worldwide public focus on the environment and that even though it's not a
transformational or cathartic turn of the tide, it's something that helps.
But maybe that's staying with what has become comfortable, instead of
dumping the whole thing and starting over with a creative effort that has
real drive to it. 

On Earth Day things get done to help the earth that would not get done:
plantings, stream cleanup, litter pick-up, education, other service
projects. But, as Donella points out, it really is not enough to alter the
devastating effects of human population and greed. Help! Is Earth Day dead?
Drugged into complacency? Worth revitalizing? Can Earth Day be accepted and
included as it is - not THE answer to environmental concern, but one small
piece that helps? Or are we putting too much energy into something that
should die, so that there's room for something more effective? I'd love to
hear what other people think. 

E-mail:  marcia [ DOT ] rutan [ AT ] co [ DOT ] snohomish [ DOT ] wa [ DOT ] us 

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>From Ticiang Diangson, Seattle Public Utilities, who is involved with the
"Environmental Justice - Pass It On!" U.S. Environmental Protection Agency
grant project:

One more perspective on Earth Day:  I was very disheartened - I didn't see
in any media coverage or public events anywhere any mention of environmental
justice.  People of color and low-income people continue to be the "yellow
canaries" -  bearing the largest burdens of environmental pollution and
degradation, and receiving less protection and assistance from environmental
groups and government agencies than mainstream white communities, other
species and the wilderness.  What a welcome and remarkable surprise it would
be to see big-name environmental leaders and organizations talking to the
public about environmental racism and the "invisible" survivors of
environmental irresponsibility.  Who decides what gets celebrated on Earth
Day?

E-mail:  Ticiang [ DOT ] Diangson [ AT ] ci [ DOT ] seattle [ DOT ] wa [ DOT ] us

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>From Barbara Frierson, City of Alameda, CA:

Thank you SO MUCH for running the "Two Perspectives on Earth Day" from
Marcia and Donella in the Forum! I've forwarded them abundantly, and
everyone appreciated the thoughtful views. I was even able to work one
little factoid into a radio interview I did on Earth Day (more recycling
happening, but more people -> more garbage!). The material/info in the Forum
is the greatest!  

E-mail:  BFRIERSO [A T] ci [D O T] alameda [D O T] ca [D O T] us

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Excerpted from message from Betsy Rosenberg, environmental journalist, San
Francisco:

I thought that the "Two Earth Day Perspectives" (by Marcia Rutan and Donella
Meadows) were GREAT!!! I was so moved by them that I read them, with proper
attribution of course, at an Earth Day event I m.c.'d over the weekend.
Several people asked me for copies. Kudos to Marcia and Donella. 

Also, I wanted to let you know that I am now working for Verde.com, which is
a brand new environmental news website aimed at "mainstream consumers," with
two daily webcasts featuring yours truly. We take e-mailed questions from
anywhere (it IS the worldwide web!) and I answer them "on-air." Though the
topics can be on any aspect of the environment, as you might imagine I perk
up on anything to do with waste/reduce/reuse/recycle! Check it out if you
can at 9 a.m. and noon - you have to go to one of the special "channels" -
i.e. Work and Money, Travel and Outdoors, etc. - to get access to
Answerdesk.  The Verde website is at:  http://www.verde.com  I'm also still
doing the "TrashTalk" spots for KCBS radio in San Francisco. 

E-mail:  BRosenberg [ A T ] verdemedia [ D O T ] com

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Excerpted from an article by Leslie Kaufman in the 4/26/00 New York Times,
on the front page of the business section:

SECONDHAND STORES MOVING INTO THE RETAIL MAINSTREAM
Shopping secondhand stores, once the passion of an eccentric minority, is
becoming a mainstream activity. 

Heightening demand is the fact that the industry has worked hard to
transform itself, with many store owners adopting sophisticated marketing
techniques, building chain operations and adding stores in affluent suburbs.
Determined to shed their image as dank backwaters for the down and out,
stores that sell used goods have installed better lights, dressing rooms and
even coffee bars.  Internet auction sites like eBay have also given new
exposure and high-technology chic to the age-old practice. 

As a result, sales at pawnshops, antique stores and secondhand shops have
been growing nearly twice as fast as other retail. In 1997, the last year
for which the Census Bureau kept comprehensive numbers, Americans spent some
$12 billion on merchandise bought at these secondhand stores, about a 30
percent jump from 1992, after adjusting for inflation. Census estimates,
which will not be confirmed until 2002, suggest that the industry grew 23
percent, to $17 billion, last year. 

The boom economy has supplied secondhand stores, whether charitable or
for-profit ventures, with enormous amounts of high-quality merchandise.
Areas of the secondhand market are also increasingly being fueled by the
rapid obsolescence of high-technology gear. The resale personal computer
business barely existed a decade ago. Now industry experts estimate that it
exceeds $5 billion a year. The used-music business is also exploding. In
addition, secondhand goods have flourished in the new retail medium of the
Internet.

Note from Tom:  To see the full article, you need to go to the New York
Times website at http://www.nytimes.com and register, if you're not
registered already.  Once you're registered (which is free), I believe you
can see an article for free within a day or two of publication, but after
that you have to pay $2.50 per article to see a copy of the story.  

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>From Roger Guttentag, consultant and writer, Harleysville, PA, responding to
the 4/14/00 posting about a U.S. Economic Development Administration (EDA)
research project to look at establishing a national, coordinated effort to
link waste exchanges: 

Here are my thoughts on the need for a national materials exchange. 

1. What is known about the usage patterns of current exchange users? For
example, what percentage of users are actually searching multiple exchanges?
What classes of materials are these users generally searching for and, more
importantly, are they finding them? What type of organizations are
represented by these users as well? Further, what is known about the local
utilization of existing materials exchanges? Do these exchanges believe that
they have achieved high utilization rates by locally-based users? What
constraints are they experiencing in raising utilization rates, as well as
successful exchange rates? My point in raising these questions is that the
consideration of a need for a national materials exchange must be guided by
the needs of current as well as potential users of these services. In
addition, we need to be certain that, by investing in developing a national
materials exchange, we are not diverting necessary resources from unmet
current needs of operating local and regional exchanges, such as funding
more promotional and outreach efforts on their behalf. 

2. Several directory listings of Web accessible materials exchanges already
exist and have been identified in previous list messages such as the those
maintained on the Jobs Through Recycling, Recycler's World and South Waste
Information Exchange (SWIX) Web sites (I like the design of the SWIX listing
from the perspective of the information it offers on each exchange). While
the assessment of a national exchange proceeds, perhaps it would be useful
to promote one, if not all, of these exchange listings. Maybe the formation
of a material exchange webring (or its equivalent) is the next logical step.
One problem is that not all local materials exchanges are online. 

3. One very critical issue to consider is whether a national materials
exchange will operate on the querying of a centralized (one single database)
or decentralized (multiple linked databases) information system. I would
like to suggest that the EDA (and the Environmental Protection Agency) give
a hard look at the querying of a decentralized information system strategy
based on current Web-based examples: meta-search engines and comparison
shoppers (also called shopbots). Meta-searchers, like Dogpile, MetaCrawler
and Profusion, have no databases of their own. Their function is to query
the databases of other search engines. Similarly, comparison shoppers, like
DealTime and MySimon, work on the basis of responding to a single query to
search the catalog databases of multiple e-retailers. I use a specialized
shopbot for locating the best pricing on books. A similar approach (which I
call the Matexbot) maybe could be used for searching the databases of
local/regional materials exchanges. The upside to the Matexbot would be that
it does not require the development of a new database (as well as an
organization to code, manage and maintain it), it could strengthen the
existing system of materials exchanges, and it could provide the motivation
(as well as funding) to get online those materials exchanges which aren't
online. The downside to this proposal is that it would require that all
current exchange listings (if they want to be part of this system) migrate
to some kind of queryable Web-accessible database.  There may have to be
some agreement on database standards in order the facilitate the
effectiveness of the Matexbot (this point is speculation on my part since I
am not familiar with intelligent agent/bot technologies beyond knowing that
they exist).

E-mail:  rgutten (A T) concentric (D O T) net
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